Featured Projects

Product Messaging and Positioning

2023 Global Benefits Campaign-Velocity Global

First Paid Campagin Launched for the Global Benefits Program. The eBook featured here had the highest amount of MQL's for any asset running on paid social in 2023.  Goal was to position the Global Benefits Solution as lever in a comprehensive talent aquistion and retention strategy, while taking a very real human approach. Featuring metrics and real life examples highlighting the human impact of what a comprehensive total rewards strategy could mean.

 

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International Pensions Launch 2023

New product launch for the International Pensions Solution. First to market within the EoR tech space to offer region/country specific retirement and savings programs. The feature blog below spotlights the narrative approach to this campaign primarly focusing life expectancy outpacing retirement savings.

7 Reasons To Include Pensions in our Global Compensation Strategy-Link

 

Product Sell Sheet 

This is example demonstrates multilayed message approach using the same narraitve as metioned above